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While
writing books, speaking, and reputation via your work establish you as
an authority, it is media publicity that sells your services and
products.
To
illustrate how you can get media publicity, Dr. Goldberg is a role
model. You can click on the colored font links in the boxes on this page
to see samples of her TV, video, PowerPoint, and print media. She is
available for multimedia coaching and workshops. Just as she
incorporated multimedia in this web site, she can add video or audio to
enliven your web site with relevant content, whether or not the video or
audio is already produced.
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Television |
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Dr. Goldberg on the
Today show (If video does not open
when clicking above link,
click here.)
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DR. CAROL
GOLDBERG
AND COMPANY |

Dr. Carol Goldberg and Company
is televised at least weekly
throughout Manhattan and Long Island in New
York since 2001 and won awards. If you live in these
locations:
schedule.
If you do not have cable TV in these
locations, see the following options for
watching the program on your computer.
Dr. Carol Goldberg and Company can be
seen on computers worldwide: Every
Monday at 8 P.M. (U.S. Eastern Time so
calculate your time),
http://www.mnn.org then on
left menu select "Watch MNN Live," 57/85
http, and "Launch External Player."
►If you would rather
watch episodes of your choice, any time, on your
computer,
click here.
Read an interview about
Dr. Carol Goldberg and Company.
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Video |
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Healthology.com
videos
with Dr. Goldberg.
After clicking
on
Healthology.com, select Consumer Health
Library Videos then "Workplace Stress" and "Coping with the Holiday Blues." |
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PowerPoint |
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PowerPoint
presentation for psychologists about expanding independent practice Dr.
Goldberg did for the American Psychological Association 2006
Convention.
After clicking on this
colored font link, download the file to your computer by
selecting "save" and a location to save it to, such as your
"desktop" or a folder (just as you save other files). Note at this point, you must pick "save" not "open."
After saving it on your computer, play the file by double clicking on
it and if asked if you want to open it, this is the time to
click on "open" (same as you are accustomed to doing with other playable files).
The file should unzip
automatically, but if it
does not unzip and you want
to download a free trial version of unzipping software, here
is the link
www.Winzip.com. You do not need PowerPoint installed
because its viewer program is included in the file.
This presentation also shows her use of PowerPoint in a self-play
presentation with her narration and automatic slide
advancement.
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A
summary of some of Dr. Goldberg's media work, by venue.
TV and Radio: She has
been interviewed on the Today show and other television programs
on NBC, Good Morning America and other programs on ABC, CBS, CNN,
PBS (Channel 13-NY), CNBC, WPIX/WB, Fox News Channel, News 12 Long
Island, America’s Talking, NewsTalk, and on radio on CBS, NBC, NPR, KGO,
Disney, and SONY. The American Psychological Association selected her
to do audio bites for radio stations throughout the United States. She
has consulted to producers of television programs. She is Host and
Producer of an award-winning weekly TV program, Dr. Carol Goldberg
and Company, which has been broadcast at least weekly throughout
Manhattan and Long Island in New York since May 1, 2001.
Newspapers: She has
appeared in major newspapers, including The New York Times, The
Washington Post, USA Today, Investor's Business Daily, Newsday, The New
York Post, The Los Angeles Times, San Francisco Chronicle, The Palm
Beach Post, The Daily News, The Federal Times, The Toronto Sun, The
Journal Constitution, The Oklahoman, The Eagle-Tribune, Physicians
Weekly, Physician's Personal Advisory, and news services such as
Associated Press and DPA.
Magazines: She has been
interviewed in magazines including PC World, Better Homes and
Gardens, Redbook, Glamour, Success, Woman's World, Cosmopolitan,
Fitness, Self, and Reader's Digest New Choices.
Books: Her advice has
been quoted in health books including Healing with Motion; The
Doctors Book of Home Remedies for Women; Natural Prescriptions; Natural
Remedies; Get Thin, Get Young; The Inner Journey; and in financial
publications such as Deloitte's Annual Report on Technology Trends.
Internet: She has been
interviewed on news and health websites, such as WebMD and
Healthology.com. She has served on web boards for professional
organizations.
Her Own Writings: She has
written articles in professional publications, including the lead
article in the April 2006 issue of
Professional Psychology: Research and Practice (an American
Psychological Association peer reviewed journal) about her television
program. She
wrote a regular column in The Internal Audit Advisor. She is
writing books on stress management and wellness for the general public.
PowerPoint: She teaches others
her own PowerPoint Speaking Skills to make presentations
dynamic (instead of dependency upon reading outline and slides, which
have become so notorious with PowerPoint that some organizations and
businesses unfortunately discourage its use).
Dr. Goldberg's workshops related
to getting multimedia publicity:

"How to Promote Your Work
Effectively Through Free Multimedia Publicity"
"Public Speaking for Professional Success®"
"PowerPoint Speaking Skills"
"What You Need to Know about Web Sites"
Just for Psychologists: "The Business of
Psychology"
Workshop Testimonials - click here
Dr. Goldberg can present workshops for your organization.
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Dr.
Goldberg can
help you get media publicity too. |
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